Most law firms, med spas, and clinics have the same problem. The website looks professional. The services are listed. The phone number is there. And yet the phone barely rings from it. The site isn’t broken. It’s just passive. It sits there and waits for someone to be motivated enough to dig through it and…
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This is the question nobody gives a straight answer to. You ask an agency, they quote you $5,000. You Google it, you find a Wix ad. You ask your cousin who “does websites,” he says he’ll do it for $300. All three might be the right answer depending on what you actually need. Or completely…
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Most local business owners spend all their energy on their website. The GBP gets claimed once, left mostly empty, and forgotten. That’s backwards. When someone searches “electrician near me” or “best dentist in [city],” they don’t see websites first. They see the map pack — three business listings with ratings, photos, hours, and a call…
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You paid to have a website built. Maybe it was a few hundred dollars, maybe more. At some point it was done, it looked fine, and you moved on. The problem is “looked fine” doesn’t mean “is working.” Before a new customer calls you, they check your site. Takes them about eight seconds. In those…
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Small business owners spend hours picking fonts and logo colors. Meanwhile, the social media bio sits blank. The last post is from eight months ago. And somehow, nobody’s calling. Here’s the part most people miss: AI tools now shape buying decisions in ways that didn’t exist three years ago. When someone asks ChatGPT, Perplexity, or…
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What changed — and why your site might be invisible now A couple of years ago, someone needed a dentist. They opened Google, typed “dentist near me,” and scrolled a list of links. Your site showed up. They clicked. They called. That still happens. But it’s not the whole picture anymore. Now people open ChatGPT…
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